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Using List Builders to generate Low-cost High-quality Leads

by Marcy Amaro

posted in Business : Marketing

Syndicate This Article

"The Money is in the List." That's the first rule of online marketing. Without a list you would have to find new people to sell your products or services to every time you need money. Without a list, it becomes so expensive and difficult to earn a living online, that nobody would make it past the first month. So, the logical question arises, what is the easiest and least expensive way to build your list of prospects? The answer: using list builders.

What are list builders? Simply put, list builders, such as ViralURL, ListJoe and ListEffects, are sites that give members the opportunity to present their product or services to one another. These members become double opt-in prospects ready to receive your emails and ads. In return, you also agree to receive email from other members. These list builders, with their Pro memberships allow you to email 3000 or more members every three days! That results in massive exposure to your link and, potentially, a large number of sign-ups as they fill-in the opt-in information on the pages to which your messages connect.

The trick to using these list builders effectively is to make your email stand out from all the rest. Therefore, the key is to create killer headlines that draw people to your message. There are several ways of doing this. Some, although useful for getting people to view your message are really NOT advisable. For example, subject lines like: "Congratulations! You have just earned a $5,000 commission!" would get a lot of people to open that particular email, even in a sea of over 1000 messages. However, not only is this kind of subject line untrue, it can actually backfire on you, since members who are tricked once, will be far more careful of opening your future communications.

The right way of getting your email read is to create a subject line that does one of four things:

State the Obvious Ask a Question or give a directive Shock the Reader Agitate the Reader by tugging on their Pain and Frustration

Use this idea to draw the readers into your email communications, and you will get results. You will find that using list builders is a very effective way of getting low-cost, high-quality leads that convert.

About the Author:

Marcy Amaro is the owner and creator of http://www.GlobalMarketingClassroom.com .  She is a Christian, wife, mother of two, and a former English teacher.  She has found a way to put her family back at the top of her priority list. You too can have the time and resources to focus on what's really important and enjoy life once more!   Find out how at http://www.StrategicMarketingMaven.com .

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