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Boston media veteran joins ViaMark Advertising's New England office

by Steve Dubin

posted in Business : Marketing Direct

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Kristin Capezzone recently served as an account executive for Comcast in the Connecticut and Massachusetts areas. In that capacity she earned several awards including the President's Club and 110% Club. Previous to Comcast, Capezzone began her career at WTNH-TV, the ABC affiliate in New Haven, CT.


A native of Guilford, Connecticut, Kristin Capezzone currently lives in the Brighton section of Boston. She is a graduate of Central Connecticut State University.


"Kristin Capezzone has both the media knowledge to help our clients make prudent media choices and the experience in both new and traditional media to create effective marketing strategies for our clients." noted Glenn Anderson, one of the founders of ViaMark Advertising and the managing director of the New England Regional office located in Plymouth, Massachusetts.


Capezzone commented, "I'm really looking forward to introducing a wide range of advertising options that capture the imagination of targeted audiences and deliver game changing results."


Anderson expanded, "Kristin is a ‘can do' person who makes sure her clients get both personal attention and results. We are delighted to have her join our agency and add to our continued growth in the New England region."


Plymouth is one of ViaMark Advertising's twelve offices. The agency handles over 100 accounts from South Carolina to Massachusetts and specializes in strategic media buying, and creative services, including radio, television, print, and outdoor.


ViaMark specializes in developing and implementing advertising programs for automotive, medical, restaurant chains, retail and real estate clients.


For more information, visit




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