Email marketing in a digital world -
by
Breanna Cameron
Email marketing is ahead of even new forms of advertising in many ways. There is considerable excitement around a Google proposal which promises to tailor an online advert depending on who is viewing it. It can change colours, images and products according to a number...
Simple data use -
by
Breanna Cameron
Email marketing is all about defining the subscribers to your email lists. Everything else is based on this one fundamental. The New Year will not only bring a rise to 20% VAT but more competition as well as the cuts begin to bite. To ensure...