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Articles by Jay Deragon

Change Agent Factors - by Jay Deragon

A change agent, or agent of change, is someone who intentionally or indirectly causes or accelerates social, cultural, or behavioral change. Because of their importance, change agents are the object of scientific research. Captology, developed at the Stanford Persuasive

Factors of the Relationship Matrix - by Jay Deragon

We are entering into a subject matter that is wide and deep. In our initial research we found little reference to a Relationship Matrix in context to the emergence of a networked world other than references to the movie

Cause & Effect Shifts - by Jay Deragon

The term “shift” has become very popular these days with blogs, video’s on YouTube and throughout numerous forums and networks as a popular topic of discussion. One of the most recent “Shift” videos released is called “The Shift Movie",

Sharing vs Selling in the New Economy - by Jay Deragon

I was recently engaged with a company which was getting ready to launch a branded social network. They were all excited about brining in the top names in their industry to join their network and selling their goods.

The Frustration Factor - by Jay Deragon
The "too much information" complaint isn't unique to to any one social networking site rather the overload of features has spurred similar issues across most social networking sites... and the noise is getting louder.

Real vs Second Life - by Jay Deragon

A prelim to the Relationship Economy is Second Life virtual world of animation and avatars. Business Week Virtual World this month reports. Second Life is a 3-D virtual world entirely built and owned by its Residents. Since opening to