Continuing with the sales conversion theme, Mike Morgan addressed several issues relating to ad copy.

What's the Deal with Sales Pages, Anyway?

Too many online marketers believe that products sell themselves, and that sales pages are at best an inconvenience. Just

Profitable Information Product Creation with Shawn Casey (Part 2) - by Rahul Majumdar

After laying the groundwork for setting up a niche-based Internet business, 'Be The Legend' guest Shawn Casey presented the webinar audience with the next phase...

The Case for Information Products.

The strongest arguments in favor of creating your information product business,

Profitable Information Product Creation With Shawn Casey (Introduction) - by Rahul Majumdar
'Be The Legend' co-host Ben Mack extracts practical information product advice from noted Internet multi-millionaire Shawn M. Casey. Casey lays out important ideas for anyone who wants to start a profitable Information Products business from scratch.

Ross Goldberg - Web 2.0 List-Building Secrets Revealed (Part 2) - by Rahul Majumdar
Internet entrepreneur Ross Goldberg offers his take on Web 2.0 list building, and how to succeed in spite of all the changes taking place.