MAC Makeup: The Brand of Makeup Artists
One of the most reliable brands in the cosmetics industry is MAC Makeup. It is patronized not just by beauty conscious women out there but by professional makeup artists as well who believe to the magic and quality the brand brings.
MAC stands for Makeup Art Cosmetics. The company was established in Toronto, Canada in 1985 by makeup artist and photographer Frank Toskan and businessman Frank Angelo. It initially aims to provide the market with high quality makeup line that suits best in photo shoots. Toskan first saw the need for a makeup that could stand the rigors of a photo session to help produce quality photographs.
Today, MAC makeup continues to be the wide choice of many photographers and makeup professionals all over the world. Now under cosmetics giant Estee Lauder Companies, the brand created a special membership club called MAC Pro where beauty industry professionals, who heavily rely and trust on the brand, can get discounted rates and other kind of support such trainings. Makeup artists, hairstylists, photographers, and models are usually the members of the club.
Aside from forming the club, MAC has also supported socio-civic activities and fund-raising programs such as MAC AIDS Fund, MAC Cruelty-Free Beauty, Back to MAC Recycling, and the MAC Kids Helping Kids programs. This way, the company wants to prove that beauty is also skin deep. In other words, if you purchase any MAC makeup products you are not only benefiting your self but other people as well because part of the money you paid to purchase the makeup goes to the programs the company has created to make other people's lives get better.
MAC Makeup has a wide variety of product lines for your lips, face, and eyes. Prices can range from $12 to $20. Aside from makeup, MAC also offers skin care lines such as cleansers, moisturizers, and scrub masks among others. It also offers special kinds of makeup brushes and tools such as eyelash curler and tweezers. Fragrances, and makeup bags and cases are also being offered by the brand.
No one can go wrong in choosing to buy a MAC makeup. The fact that many makeup professionals prefer to use it, you should be assured of its quality. But you should also master the art of proper makeup application to really see its great effects.
MAC makeup can be purchased almost anywhere and even in the Internet. Just make sure to purchase the ones you really need to save on unnecessary costly purchase.