best search engine optimization
The best search engine optimization techniques are the ones which work for you. Some sites will benefit more from certain strategies compared to other sites. It depends on your niche, your target audience and the quality and perceived authority of your site by users and search engines.
There are however several best search engine optimization standards by which all sites can benefit. They are the very basics that really should be addressed in the initial planning stages of your website. They include link development, keyword rich content and your site architecture. This article dives into more detail on these best search engine optimization strategies.
Keyword Rich Content
Your content IS your website. That is the reason people are coming to your site; to view your content. Your content needs to naturally contain your targeted keywords so that the search engines know what your site is about.
Link Development
You need to provide a link building strategy from day one. This includes asking other related sites for links, submitting articles to directories that others can use on their site, getting backlinks from social sites and of course just having people link to you because you have great content.
Site Architecture
The way your site is laid out can have an important bearing on your rankings. Have a common sense navigation that is easy to follow and importantly a sitemap that lists every single page on your site. This gives the search engine spiders a clear path through your site.
These are the basic best search engine optimization building blocks that every website should pay attention to. If you follow these techniques alone then you should achieve some pretty good rankings over time, even if you do no further SEO.
Of course, if you want a lot more traffic then you will need to delve into the more detailed search engine optimization techniques.
